Communications Archives

Business

Opinion: What’s the biggest mistake in press releases?

Why would anyone issue a press release and then not make the appropriate person available for an interview that day?

Entrepreneurs

Kelly Sinclair of KS Communications discusses whether businesses need a brand strategist.

Entrepreneurs

Kelly Sinclair of KS Communications discusses the journey to discovering your brand.

Entrepreneurs

Kelly Sinclair of KS Communications discusses what foundational tools should be in your marketing toolbox and the differentiation between Branding, Marketing and Sales.

Business

Opinion: Don’t Let Meaningless Meetings Waste Your Time

Time is probably the most valuable resource we have these days. Time lost is time you can never get back.

Entrepreneurs

Kelly Sinclair of KS Communications shares the definition of a “Brand Positioning Statement”, a valuable “Formula” and advice on who you should focus your brand position on.

Tag: Communications